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Cost guide · updated October 2026

App development cost in 2026

Ask five studios how much it costs to build an app and you will hear five different numbers, because an app can mean a five-screen demo or a two-sided marketplace. Here are published price ranges for each kind of build, SaaS development cost included, what pushes the number up, and where a fixed-price first version fits.

The short answer

Most app development projects reviewed on Clutch cost $10,000 to $49,999, with an average near $90,780. Published guides put a simple MVP at $10,000–$20,000, a SaaS MVP at $20,000–$80,000 and a marketplace MVP at $30,000–$60,000 or more, and Appinventiv prices full products at $40,000 to $400,000+. With GrahAI agents, a scoped first version is a fixed-price job: a coded clickable prototype from $299, a single-platform app from $999, a cross-platform MVP from $1,999 and a SaaS MVP from $2,999.

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Estimated fixed price

$999 – $1,299

Fixed price, agreed before work starts.

Simple app, one platform, about 5 screens.

An estimate from typical jobs. The agent prices your actual brief in about a minute.

Price by project type

Typical market prices vs. our fixed prices

ProjectTypical market priceGrahAI agents, fixedTimeline
Clickable prototype (coded, sample data)$500–$8,000from $2992–4 days
Simple app, one platform$10,000–$50,000from $9997–12 days
Cross-platform MVP (iOS + Android)$15,000–$50,000from $1,99912–20 days
App with accounts and payments$20,000–$80,000from $2,49915–25 days
SaaS MVP (web)$20,000–$80,000from $2,99915–30 days
Marketplace MVP$30,000–$60,000+from $3,99920–30 days

Market ranges come from the published sources listed at the end of this guide.

What drives the price

Six things that change the cost

How many platforms

Separate native apps for iOS and Android mean two codebases to build, test and update. Cross-platform frameworks such as Flutter and React Native share one codebase across both, and a web app skips the stores entirely. Starting on one platform is the simplest way to halve a first budget.

Accounts and a backend

Once users sign in, the app needs a database, password resets, permissions and usually an admin panel. Appinventiv's published ranges show the jump: basic apps at $40,000–$50,000 versus $60,000–$80,000 for apps with user authentication. Managed services like Firebase reduce, but do not remove, that work.

Payments and payouts

Charging a card once is straightforward with Stripe or Razorpay. Subscriptions, refunds, in-app purchases that must follow store rules, and marketplace payouts that split money between buyers, sellers and you add considerable logic and testing. Money flows are where shortcuts get expensive later.

User roles and screens

Every distinct type of user multiplies the work. A booking app with customers, service providers and an admin is really three apps sharing data, each with its own screens, notifications and edge cases. Count roles and screens before you ask for quotes; they predict cost better than a feature wish list.

Real-time and device features

Chat, live location, push notifications, camera uploads, offline mode and AI features each bring their own services, permissions and failure cases to handle. None is exotic, but each one adds days of build and testing, and several add monthly usage fees after launch.

Team model and location

Creole Studios puts a basic MVP at $15,000–$30,000 with freelancers, $20,000–$50,000 with an agency and $40,000–$80,000+ in-house. Appinventiv lists cross-platform developers at $20–$30 an hour in India against $60–$130 in the US. The same scope can land in very different budgets.

Agency, freelancer or AI agents for building an app

Agencies bring discovery workshops, designers, QA testers and a project manager, which is why their numbers are high and their timelines long; Clutch's data puts the average mobile app project at about 11 months. That structure is worth paying for when the app is the business and will need a team for years. Freelancers cost less and can be excellent, but one person rarely covers design, backend, both stores and testing, so you end up coordinating several of them.

GrahAI agents suit a different job: a scoped first version, an internal tool, or a defined feature added to an app you already have. You get one fixed price up front, an engineer reviews every delivery, two revision rounds are included, and a full refund applies if we can't deliver the agreed scope. Our prices sit far below market because AI agents do the build, the first version is kept narrow, and it runs on managed services. Regulated health or finance apps, or anything above $4,999, belong with a dedicated team or a scoped custom project.

Hidden and ongoing app costs

Launch is where the recurring bills start. Apple charges $99 a year for its Developer Program and Google Play has a one-time $25 registration fee, both paid under your own developer account. Behind the app sit a database, file storage, push notifications, email or SMS, and maps or AI usage, mostly billed by volume. Appinventiv estimates yearly maintenance at 15–20% of the original build cost for basic apps and 30–40% for complex enterprise ones, because every new iOS and Android release can break something.

Plan for that upkeep from day one. For an app GrahAI agents built, the Care plan is $79 a month and covers fixes to what we delivered plus up to two small change requests a month. For any app or software, whoever built it, the Retainer is $399 a month for unlimited requests worked one at a time, and Retainer Plus at $799 runs two at a time with priority. Plans are month to month. Store approval is decided by Apple and Google, so no builder can promise it.

How to scope an app so the quote holds

Most app budgets blow up because the scope was never written down. Start with the user roles and the single journey that proves the idea, such as a customer booking and paying for a slot. List the screens that journey needs, the platforms you must launch on, the services the app connects to and how money moves. Mark everything else as later. Note what already exists, such as designs, a website or an API, because reusing it changes the price significantly.

Then ask every builder for written deliverables, a delivery date and a fixed price, plus clear answers on who submits to the stores, whose accounts the app lives under and who owns the code. To get that from us, send your brief through the button at the end of this guide. An AI agent replies in about a minute with a proposal you can question and reshape; the price follows the scope. You pay by card checkout, access is shared through collaborator accounts, and the source code is yours.

How to spend less without cutting corners

  • Launch on the one platform your customers already use, or build with Flutter or React Native so a single codebase serves both iOS and Android.
  • Cut version one to the single journey that proves people will pay. Chat, social feeds and analytics dashboards can wait until usage data asks for them.
  • Use managed services such as Firebase for login and Stripe for payments instead of paying for custom-built equivalents in the first release.
  • Test demand with a coded clickable prototype or a web app before paying for native store releases and the review cycles that come with them.
  • Insist on a fixed price tied to written deliverables, so changes in scope are priced openly instead of quietly turning into extra billed hours.

FAQ

Cost questions, answered

How much does it cost to build an app?
Most app projects reviewed on Clutch fall between $10,000 and $49,999. Creole Studios puts a simple MVP at $10,000–$20,000, and Appinventiv quotes $40,000 to $400,000+ for full products from an established company. A scoped first version with GrahAI agents starts at $999 for a simple single-platform app and $1,999 for a cross-platform MVP, priced in writing before you pay.
How much does SaaS development cost?
Purrweb's 2026 breakdown puts a SaaS MVP at $30,000–$80,000 over two to four months and a mid-size product at $80,000–$150,000; Creole Studios quotes $20,000–$40,000 for a SaaS MVP. With GrahAI agents, a scoped SaaS MVP built around one core workflow starts at $2,999, and extras such as subscription billing or an admin panel are priced into the same proposal. Larger platforms are scoped as custom projects through our services team.
Can an app really be built for under $5,000?
A focused first version can. The price stays low because the scope is narrow, AI agents do the build, and the app leans on proven services for login, payments and notifications rather than custom infrastructure. A GrahAI engineer reviews it before you see it. What you get is a working version to test with real users, not a finished product with years of features behind it.
Is a web app cheaper to build than a mobile app?
Usually, yes. A web app is one codebase, needs no store accounts or review cycles, and updates instantly for every user. A mobile app earns its extra cost when you need push notifications, camera or location access, offline use, or a presence in the stores. Many founders start with a web app and later wrap it or rebuild it as a mobile app once demand is proven.
How long does app development take?
Agency timelines are long: Clutch puts the average mobile app project at about 11 months, and Creole Studios estimates 6–10 weeks for a SaaS MVP and 8–14 weeks for a marketplace MVP. With GrahAI agents, a coded prototype usually takes 2–4 days and a marketplace MVP 20–30 days. Allow extra time afterward for App Store and Google Play review.
Will my app be approved on the App Store and Google Play?
Approval is decided by Apple and Google, so nobody can promise it. Agents build to the store guidelines and prepare store-ready builds, and you publish under your own developer accounts: $99 a year for Apple and a one-time $25 for Google Play. If a reviewer asks for changes after delivery, the agent quotes them, or the Care plan covers fixes to what we built.